Title: Fatores Determinantes da Competitividade na Indústria de Telecomunicações e Repercussões para Estratégia. (Determining Factors of Competitivity in Telecommunication Industry and Repercussions on the Strategy).
Abstract: The telecommunication industry has passed trough a profound reform in last years, changing its competition. Different products as a consequence of huge offers by companies segmented the market. Each one of these segments has its own dynamic competitiveness with considerable issues to the development of companies’ strategy. Additionally, the use of organization industry lens was helpful for researchers to gain important conclusions about the competition in this sector. So, this article try to analyze and understand the competition and its determinant factors into three service segments of telecommunication industry and its implications for strategy under organization industry analysis.
Journal: Base (UNISINOS), São Leopoldo, v. 2, n.1, p. 15-26, 2005.
Authors: Rafael Teixeira, Daniel Pacheco Lacerda, Astor Eugênio Hexsel, Roger Castagno Junior.